Fashion and style

Hysek unveils Kilada 2024: A perfect blend of exquisite style and sport-chic elegance

  Dubai, United Arab Emirates (June 12, 2024) – Hysek, the leading Swiss brand embodying the pinnacle of haute horology, revealed Kilada 2024, showcasing a sophisticated blend of exquisite style and sport-chic elegance. Since its debut in 1997, the Kilada line has…

  Hysek’s IO 41mm Chronograph represents the preferred choice for the lovers of exceptional pieces

  Dubai, United Arab Emirates (May 30, 2024) – IO 41mm Chronograph perfectly represents the IO line classic approach that appeals to lovers of exceptional pieces from Hysek, the leading Swiss brand embodying the pinnacle of haute horology. This year, Hysek…

Hysek reveals iconic timepieces at Watches & Wonders 2024 in line with the brand relentless pursuit of innovation and pushing the boundaries of watchmaking

Dubai, United Arab Emirates (April 22, 2024) – Hysek, the leading Swiss brand embodying the pinnacle of haute horology, has recently introduced a selection of new timepieces at Watches & Wonders 2024, the world’s largest watch show unveiling the latest innovations…

Hysek celebrates Ramadan with X-RAY Perpetual Calendar

    Dubai, United Arab Emirates (March 18, 2024) – On the Occasion of the Holy Month of Ramadan, Hysek, the leading Swiss luxury brand, is proud to showcase the timeless allure of its X-RAY Perpetual Calendar. This masterpiece is the culmination…

Treat yourself this holiday season with Hysek iconic timepieces

Dubai, United Arab Emirates  – Treat yourself this festive season with Hysek luxury timepieces embodying the subtle alliance between bold design and high-end watch-making know-how. Synonym of creativity, technicality, and quality, Hysek Swiss brand enjoys a prestigious position in high-end timepieces…

Fashion and style

“Runway Dubai’s 11th Season: Bridging Fashion and Technology, Nurturing Talent, and Unveiling Enchantment

Runway Dubai commemorated its 11th season by shedding light on the pivotal role advanced technology will play in the future of fashion. Fashion students from various institutions across the UAE engaged in a competition that emphasized three key criteria in…

Hysek embodies the pinnacle of haute horology with iconic timepieces of unparalleled beauty and precision

Dubai, United Arab Emirates (October 30, 2023) – Hysek represents the pinnacle of haute horology by combining artistic design and technical prowess to create timepieces characterized by total exclusivity and contemporary style seducing connoisseurs and discerning individuals eager to differentiate…

Avid Hilda announces the launch of the Universal Couture Fashion Week

Avid Hilda, a leading fashion corporation, is proud to announce the launch of the Universal Couture Fashion Week. This groundbreaking event will take place in February next year at the renowned Atlantis Hotel in Dubai, signaling a significant shift in…

French heritage meets Middle Eastern charm: Swiss Watch Group brings the Guy Laroche brand to the Middle East

The French luxury brand Guy Laroche has found a new headquarters in the heart of the Middle East, where it has unveiled wonderful collections of watches, jewelry and accessories. Dubai, September 27, 2023 – Swiss Watch Group proudly introduced the…